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Jabong

IT’S PARTY TIME ON JABONG THIS CHRISTMAS


India’s most loved fashion e-tailer to launch exclusive ‘Party Store’ Shop-in-Shop; become the go-to destination for fashion aficionados.
Chance to win party wardrobe worth Rs.20,000 from array of participating brands. 

New Delhi, Dec. 4, 2015: India’s leading online fashion retailer Jabong is launching an exclusive ‘Party Store’ Shop in Shop on December 8, 2015. With this, Jabong establishes itself as the go-to destination for fashion this party season by adding to the exuberance of this celebratory season.  
The Party Store-Shop in Shop showcases the latest trends, styles, ways to wear and how to’s for the party season. It features a wide range of party collection available on Jabong with products ranging from Rs 499 to Rs 10,000-plus. The store also has distinctive features and tabs such as Shop by category, brand, trends, looks and more.  

Premier brands such as Jack & Jones, Vero Moda, Faballey, Femella, Kaaryah, Lakme, Colourlab, Maybelline, Bluesaint, Basics and others will feature in the Party Store, giving Jabong customers a chance to learn of various trends and looks for the season and the liberty to choose from a wide array of brands. Jabong is supporting the Party Store with a 360-degree marketing campaign that extends across paid, owned and earned mediums. This offers the participating brands the opportunity to display party collections along with high online and digital visibility. The online fashion major also plans to use its app along with extensive social media presence to reach out to its existing huge customer base and more. The brands get to interact directly with customers via online contests and blogger chat sessions. 
In order to ensure an effective customer engagement, Jabong will run weekly contests over the social media with party wardrobe worth Rs 20,000 to be won. Jabong is also collaborating with leading fashion bloggers such as Purushu Arie and Magali Vaz of ‘Magalic’ for review of products on the Party Store and weekly online chats with our customers to help them select the perfect wardrobe for the season.
In line with its festive celebrations this season, Jabong also ran an app-only salethis Thursday offering ‘Min 25% + Extra 25% off’. This sale will continue on the Jabong website from December 4-6, along with the Super Weekend Sale on December 5 and 6 by Vero Moda, Only, and Jack & Jones. Products will be available at ‘Flat 60% off’ during this period. In one of the recent researches by a major business media that surveyed 7,200 consumers, Nielsen ranked Jabong as the leading fashion retailer among India’s most trusted e-commerce brands in 2015.
About Jabong:
Jabong is one of the five fashion e-commerce companies operating within Global Fashion Group (GFG), the world’s leading fashion group for emerging markets that operates in 28 countries. As India’s leading online fashion destination, Jabong is a one-stop shop that offers footwear, apparel, jewellery and accessories to meet the fashion needs of the style conscious men, women and kids. From home grown to exclusive international brands to designer labels, Jabong brings to its customers the latest trends across the globe. Jabong has launched several leading global fashion brands in the Indian market including TOPSHOP, TOPMAN, Dorothy Perkins, Miss Selfridge, River Island, Sisters’ Point, Burton, G Star Raw, Miss Bennett London, Tom Tailor and Bugatti Shoes. Jabong offers prompt and efficient customer service through innovative features like Favshop, Shop the Look and Ask a Friend apart from services like express delivery, 15-days return policy, and open box delivery. Its “Be You” ad campaign highlights individuality and emphasises the freedom to be a leader and follow own sense of style. Jabong was voted as the leading consumer brand among all online fashion retailers in India according to a July 2015 report by Nielsen.

Disclaimer: Press release by Jabong
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Black Friday deals and discounts

Get Ready for Jabong’s ‘Black Friday’ Deals Starts from 27th to 30th November | Press Release



World’s top fashion brands 30%-60% cheaper from Nov. 27-30


New Delhi, November 26, 2015: India’s leading fashion online retailer Jabong is back with a new shopping bonanza for the festive season – the Black Friday Weekend Sale — from Nov. 27-30. Products ranging from tops, dresses, denim, winter-wear, to accessories, will be available at a minimum 30% to 60% discount. Leading international brands with offers up for grabs are Mango, TOPSHOP, TOPMAN, Dorothy Perkins, Tom Tailor, Vero Moda and Superdry amongst many others.
Black Friday is the day following Thanksgiving Day, when in the West the holiday shopping season starts. This shopping trend is fast catching on in India too. The Jabong Black Friday Weekend sale aims to whet the appetite of the fashion aficionados with attractive deals, savings and access to the best of global brands, all from the comfort of their homes.
Speaking ahead of the Black Friday Sale, Nils Chrestin, Interim CEO at Jabong and Group CFO of Global Fashion Group, said, “We wanted to do something special for our vistors this year, which is why we’re introducing our Black Friday Weekend sale for the first time. We have brought a vast range of international and local brands featuring both party wear and winter pieces to indulge in for this season. We at Jabong believe in pampering our visitors so they have the conveniece of shopping their favourite fashion brands at the best prices and receiving top class service from the comfort of their own home on our app or website.”
Jabong is the most preferred online fashion destination in India. Various indicators and significant revenue growth registered in the recent Diwali Super Style Fest bear testimony to this fact. Earlier, the fashion e-tailer also successfully ran the Jabong Durga Puja Festive offer, the Dhanteras 101 prices offer besides Diwali Super Style Fest for the season. British fashion brands TOPMAN and TOPSHOP, which were launched recently, saw a 300% growth within a month.
About Jabong:
Jabong is one of the five fashion e-commerce companies operating within Global Fashion Group (GFG), the world’s leading fashion group for emerging markets that operates in 28 countries. As India’s leading online fashion destination, Jabong is a one-stop shop that offers footwear, apparel, jewellery and accessories to meet the fashion needs of the style conscious men, women and kids. From home grown to exclusive international brands to designer labels, Jabong brings to its customers the latest trends across the globe. Jabong has launched several leading global fashion brands in the Indian market including TOPSHOP, TOPMAN, Dorothy Perkins, Miss Selfridge, River Island, Sisters’ Point, Burton, G Star Raw, Miss Bennett London, Tom Tailor and Bugatti Shoes. Jabong offers prompt and efficient customer service through innovative features like Favshop,Shop the Look and Ask a Friend apart from services like express delivery, 15-days return policy, and open box delivery. Its “Be You” ad campaign highlights individuality and emphasises the freedom to be a leader and follow own sense of style. Jabong was voted as the leading consumer brand among all online fashion retailers in India according to a July 2015 report by Nielsen.
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Calvin Klein

The Most Anticipated Calvin Klein Eternity Now is Here| Press Release

The Fragrance

ETERNITY NOW Calvin Klein 


luminous – lush – sensuous

ETERNITY NOW Calvin Klein captures the thrill and raw emotion of new love, when two people realize that it is the beginning of forever. They come together in a moment of profound clarity where emotion transcends the physical and the sheer power of the connection is unexpected and undeniable.  
The fragrance continues the brand’s heritage of florals by opening with a bold burst of freshness as the juicy nectarine, succulent lychee, and quince sorbet envelopes skin with light fruity nuances that radiate a distinctive youthful energy. The heart blooms with a floral bouquet of peony, peach blossoms, and dewy neroli petals, leading to a dry down of a soft cashmere veil and traces of sensual ambrox and precious musk that translate the attraction and power of a beautiful love story about to unfold. 

Calvin Klein Eternity Now Perfumes India| Cherry On Top Blog| Indian Beauty, Fashion and Lifestyle Blog
Fragrance: Bright addictive floral
Top: Juicy nectarine, Lychee, Quince sorbet
Mid: Peony, Peach blossom, Neroli petals
Dry: Cashmere veil, Ambrox, Sensual musk

ETERNITY NOW for men Calvin Klein

exhilarating –exotic– masculine
ETERNITY NOW for men Calvin Klein is an exploration of freshness with undeniable masculine appeal. The fragrance opens with unexpected spicy ginger, refreshing coconut water, and star anise. The heart comes to life with addictive notes of crisp star fruit, cedar leaf, and the fresh intensity of patchouli. The dry down is a warm sensual embrace of Moroccan cedarwood, tonka bean, and Madagascar vanilla that awakens the senses and captures the infinite abundance of woods. 
Calvin Klein Eternity Now Perfumes India| Cherry On Top Blog| Indian Beauty, Fashion and Lifestyle Blog
Fragrance: Juicy Oriental fougere
Top: Spicy ginger, Coconut water, Star anise
Mid: Star fruit, Cedar leaf, Patchouli
Dry: Moroccan cedar wood, Tonka bean, Madagascar vanilla
Bottle/Packaging

ETERNITY NOW Calvin Klein reinterprets the iconic ETERNITY Calvin Klein bottle design by reinterpreting the classic shape in a fresh and contemporary way. The complementary clear glass bottles have added side dimension with a heavier base creating a more luxurious feel. The definitive connection between a man and a woman is expressed through the harmonious silhouettes of the bottles, which offer subtle cues to the classic ETERNITY Calvin Klein shapes. The romantic juice shades of pink for women and gray for men infuse the design with warmth and energy. 
The outer carton, inspired by clean architectural lines, is a color-blocked design that features a fresh pink on matte white for women’s and cool gray on matte white for men’s. 
Calvin Klein Eternity Now Perfumes India| Cherry On Top Blog| Indian Beauty, Fashion and Lifestyle Blog
ETERNITY NOW Calvin Klein 
Eau de parfum spray 3.4oz/100ml [Rs 5400]
Eau de parfum spray 1.7oz/50ml [Rs 3950]

ETERNITY NOW for men Calvin Klein

Eau de toilette spray 3.4oz/100ml [Rs 4800]
Eau de toilette spray 1.7oz/50ml [Rs 3800]

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BioBloom

BioBloom participates in “The Women of India Exhibition 2015” by the Ministry of Women & Child Development | Press Release



BioBloom participates in “The Women of India Exhibition 2015” by the Ministry of Women & Child Development | Press Release
November 13th-23rd, Dilli Haat, INA, New Delhi

BioBloom participates in “The Women of India Exhibition 2015” by the Ministry of Women & Child Development | Cherry On Top- Indian Beauty, Fashion and Lifestyle Blog
New Delhi, November 19, 2015: BioBloom, a leading maker of natural and organic beauty and baby care products, is proud to announce its participation in the currently ongoing 6th Women of India Exhibition, a unique initiative of The Union Ministry of Women and Child Development to support women entrepreneurs from across the country.

The rising disillusionment with conventional chemical-based personal care products has created unprecedented opportunities for organic food, health and beauty products made with pure ingredients derived from nature. The support and encouragement extended by central and state governments have been instrumental in furthering this industry whose roots lie in the ancient Indian wisdom of nurturing everyday life with nature’s abundant offerings.

With “Organic” as this year’s theme, the Exhibition is an opportunity for women entrepreneurs engaged in the production of natural and organic goods to exhibit and sell their products to discerning urban consumers.

Customers and other business attendees are encouraged to visit BioBloom at stall no. 24 (Stage) near the A/C hall, to learn more about its range of products.


About BioBloom Organic Products
BioBloom is a leading producer of nature-derived skin, hair, bath & baby care products amongst others. An idea rooted in the belief that nature is the ultimate treasure trove of all our health and beauty needs, BioBloom was conceptualized to make natural beauty regime a common way of life. Today BioBloom continues to enjoy the growing patronage of our customers who continue to place their trust in our commitment to purity and quality. Source: BioBloom Organic Products (www.biobloomonline.com)
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fashion

Jabong Strengthens Leadership with New CEO| Media Release

Fashion industry veteran Sanjeev Mohanty to steer next growth phase of India’s leading online fashion marketplace

New Delhi, Oct. 31, 2015: India’s leading online fashion marketplace, Jabong, has announced that it has appointed Mr. Sanjeev Mohanty as Chief Executive Officer (CEO) and Managing Director effective early December 2015.
Mr. Mohanty has over 20 years of leadership experience in the fashion industry, primarily at Benetton India where he worked for over 11 years including 8 years as Managing Director. Prior to his role at Benetton India, Mr. Mohanty worked at Madura Garments as General Manager and Brand Head for SF Jeans and at Levi Strauss as Product Manager for the topwear category. He studied at the National Institute of Fashion Technology, where he pursued a Masters degree in Apparel Marketing & Merchandising, Fashion & Retail Marketing.
Commenting on the appointment, Mr. Romain Voog, CEO of Global Fashion Group (GFG), the parent company of Jabong, said, “We are delighted to have Sanjeev spearhead the development of Jabong as CEO. His strong leadership skills and deep understanding of fashion and the Indian consumer, coupled with the continued commitment from GFG’s shareholders, will allow Jabong to further strengthen its position as the leading online fashion destination in India.”
Mr. Mohanty said, “I am excited to enter the rapidly growing online commerce sector, and there could be no better opportunity than Jabong given its scale and consumer brand recognition. The company is uniquely positioned as India’s only large and independent online fashion marketplace, and we have identified a number of growth drivers that will allow us to deliver an unparalleled experience to delight our customers and suppliers.”
Global Fashion Group has raised approximately US$1.5 billion in capital since 2011 and is backed by a number of large and long-term oriented shareholders. GFG has emerged as the world’s leading fashion group for emerging markets covering Latin America, Middle East, Russia & CIS, India, South East Asia and Australia.    
Mr. Lorenzo Grabau, Chairman of GFG and CEO of Investment AB Kinnevik, the largest shareholder of GFG, said, “India is a hugely exciting market and GFG’s shareholders and management remain committed to building Jabong to the benefit of its customers, employees and partners. We look forward to supporting Sanjeev as the company starts a new chapter this Diwali.”
Earlier this year, Jabong was found to have the leading website awareness among all online fashion stores in India according to a survey by Nielsen, a leading global information and measurement company that provides market research and insights in more than 100 countries.
ABOUT GLOBAL FASHION GROUP
Global Fashion Group (GFG) operates across four continents and 28 countries, employing over 9,500 people. With a focus on emerging markets, GFG targets a EUR 300 billion fashion market and over 2.5 billion people who rapidly continue to move online and purchase via e-commerce. GFG offers a wide assortment of leading international and local fashion brands, as well as a selection of internal brands. GFG invests consistently in delivering the best customer experience, including last mile delivery networks where necessary. Global Fashion Group was founded in 2011 by Swedish Investment AB Kinnevik and German Rocket Internet SE. For further information visit www.global-fashion-group.com.
ABOUT JABONG
Jabong is one of the six fashion ecommerce brands within Global Fashion Group (GFG), the world’s leading fashion ecommerce group for emerging markets that operates across 28 countries. As India’s leading online fashion destination, Jabong is a one-stop shop that offers a wide selection of over 350k products across its footwear, apparel, jewellery and accessories categories. From home grown to exclusive international brands to designer labels, Jabong brings to its customers the latest trends across the globe.  Jabong, founded in 2011, is based out of Gurgaon and employs around 800 people.


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best lipsticks in India

FACES Cosmetics Redefines Smoothness with the New Ultime Pro Lip Crayon| Price and Shades

Ladies, its that time of the year when you need to cheer! Adorn the new you as FACES Cosmetics brings the most breathtaking launch of the season, FACES Ultime Pro Lip Crayons. Pout your way in statement shades with these creamy luxe lip crayons that adds just the right amount of zing to your look. Featuring timeless matte shades with addicting color and intense hydration, FACES Ultime Pro Lip Crayons are your perfect makeup companion.
FACES Ultime Pro lip Crayon may remind you of the crayons we grew up playing with, but this innovation of smooth lip color in crayon form helps you dress up your lips in a flash of a second even without a mirror! And guess what, the fun doubles with the latest technology in crayon format that works both as a lip pencil and a lipstick.
Another one of the many firsts from FACES is the Starry matte finish focusing on subtle glam for that extra luxe. A first in India, starry matte finish smoothly glazes your lips with a touch of glitter, and is sure to become your obsession. 
From beautiful nudes to striking reds, to shades of pinks and corals, there’s a shade for everyone. Available in two different finishes, FACES Ultime Pro Lip Crayon comes in four super hot shades of starry matte with light shimmer inspired from the runway makeup, and six sizzling shades of matte with vibrant hues inspired from the international fashion trends. These flattering lip colors that exude ultimate feminine strength are sure to turn heads.
In addition, the velvety texture of FACES Ultime Pro Lip Crayon helps the crayon glides effortlessly on the lips for a rich, creamy look in just one stroke. This lush, long lasting lipstick also gives you complete coverage for smooth and supple lips, while being super comfortable on lips. A waterproof formulation, FACES Ultime Pro Lip Crayon is also dermatologically tested and paraben free, and hence complete safe on your lips.
What’s more is that its long lasting stay ensures you do not have to do multiple touch-ups! 
Go bold as the irresistible FACES Ultime Pro lip Crayons is now here! What’s better is that we give you your very own sharpner worth Rs.125 absolutely free. 
So, glam your way and redefine smoothness – of course we are talking about your lips!

Price: Rs. 799

Available in 10 shades:

FACES ULTIME PRO STARRY MATTE LIP CRAYON- Obsession

FACES ULTIME PRO STARRY MATTE LIP CRAYON- Hot Wired

FACES ULTIME PRO STARRY MATTE LIP CRAYON- Sugar Coated

FACES ULTIME PRO STARRY MATTE LIP CRAYON- Lasting Kiss

FACES ULTIME PRO MATTE LIP CRAYON- Really Rust

FACES ULTIME PRO MATTE LIP CRAYON- Peach Me

FACES ULTIME PRO MATTE LIP CRAYON- Wrapped Up

FACES ULTIME PRO MATTE LIP CRAYON- Irresistible Pink

FACES ULTIME PRO MATTE LIP CRAYON- Smokin’ Hot

FACES ULTIME PRO MATTE LIP CRAYON- Midnight Rose

FACES Cosmetics Redefines Smoothness with the New Ultime Pro Lip Crayon| Press Note| Cherry On Top Blog
Obsession
FACES Cosmetics Redefines Smoothness with the New Ultime Pro Lip Crayon| Press Note| Cherry On Top Blog
Hot Wired

FACES Cosmetics Redefines Smoothness with the New Ultime Pro Lip Crayon| Press Note| Cherry On Top Blog
Sugar Coated
FACES Cosmetics Redefines Smoothness with the New Ultime Pro Lip Crayon| Press Note| Cherry On Top Blog
Lasting Kiss
FACES Cosmetics Redefines Smoothness with the New Ultime Pro Lip Crayon| Press Note| Cherry On Top Blog
Really Rust
FACES Cosmetics Redefines Smoothness with the New Ultime Pro Lip Crayon| Press Note| Cherry On Top Blog
Peach Me
FACES Cosmetics Redefines Smoothness with the New Ultime Pro Lip Crayon| Press Note| Cherry On Top Blog
Wrapped Up
FACES Cosmetics Redefines Smoothness with the New Ultime Pro Lip Crayon| Press Note| Cherry On Top Blog
Irresistible Pink

FACES Cosmetics Redefines Smoothness with the New Ultime Pro Lip Crayon| Press Note| Cherry On Top Blog
Smokin’ Hot

FACES Cosmetics Redefines Smoothness with the New Ultime Pro Lip Crayon| Press Note| Cherry On Top Blog
Midnight Rose
About FACES CANADA
FACES Cosmetics, with a proud Canadian heritage spanning 40 years, offers an exclusive line of makeup, skincare products and make-up accessories offering over 300 stunning products in India. Headquartered in Toronto, Canada since being established in 1974, FACES now has a steadily growing international presence. 
With a reputation for on-trend beauty and premium products, FACES offers unparalleled variety in its products at attractive price points. The brand is known for its unique product innovations and formulations. Combining international cosmetic technology with a comprehensive understanding of the needs of an Indian woman, FACES continuously innovates to offer a wide range of high performance and world class cosmetics. FACES Cosmetics stores across the globe celebrate vanity through internationally acclaimed makeup, skincare and beauty accessory products with exciting promotions, free make-overs, trend-spotting, beauty advice and a lot more at the store.
FACES has already been making a splash across most major cities in India, with 24 exclusive beauty stores in major metros and Tier I cities. The bang-on-trend, FACES color cosmetics are also available in over 450 cosmetic retail stores and in select modern trade outlets of Shopper’s Stop, Lifestyle and New U. FACES cosmetics can also be bought online through a number of e-commerce portals such asflipkart.com, nykaa.com, purplle.com, and shoppersstop.com.
For more information log on to: www.faces-india.com


I am really looking forward to try all of the shades! Which one is your favourite?
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Body Sorbet

New Launch! The Body Shop Sorbet Refreshment from Top to Toe| Press Release

New Launch- TBS Body Sorbets 

The Body Shop keeps you cool from top to toe in the summer heat. 


NEW Body Sorbets deliver a frosty burst of moisture freshness to skin, keeping you hydrated without the sticky feeling. Available in four fruity flavours – Strawberry, Mango, Peach and Satsuma and one floral fragrance – Moringa, the Body Sorbets offer the ultimate summer sensorial experience.

Body Sorbets contain 100% organic Community Fair Trade Aloe Vera from Guatemala, to comfort, cool and soothe skin frazzled by the summer heat.

Store in fridge to get the ultimate refreshment for the face and body

Strawberry Body Sorbet
                                    
Moringa Body Sorbet


Satsuma Body Sorbet

Price: 795/- each



ABOUT THE BODY SHOP
At The Body Shop, we believe true beauty comes from the heart. For us, beauty is much more than a pretty face. It’s about feeling good and doing good, too. 
We make our products with love and care. We source some of the finest raw ingredients from the four corners of the globe. We harness the skills of artisan farmers and add our expertise to create effective products that are wonderful to use.  
We trade fairly so communities benefit as well as you. We never test on animals, and all our products are 100% vegetarian. We campaign with passion on issues close to our heart, because activism is in our blood.  
We always keep people, animals and the planet in mind. So when you shop with us, you are choosing ‘BEAUTY WITH HEART’.
Texture-wise I’d prefer Body Sorbets to Body Butters. I guess, I am going to like these beauties. Are you excited?
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Lakme

Get ready this summer with Lakmé Salon’s Luminence 3+ Facial

Get ready this summer with Lakmé Salon’s Luminence 3+ Facial
Finally here’s a skin ritual that will give you the diva look and make you the star!Lakme Salons new offering, the Luminence 3+ facial, will not only give you radiant skin, but will also reduce fine lines. The Luminence 3+ facial is a special skin treatment which works on three factors: translucence, brightness and radiance to give you glowing, vibrant and younger looking skin. The ritual is executed with the use of the world renowned product, Sothys.  Considered as the signature of excellence in professional skincare, Sothys formulas feature cosmeceuticals, marine & botanical actives.
The facial provides a triple solution to skin concerns as it lightens the complexion, diminishes dullness, targets pigmented zones to reduce spots and blemishes and its de-tanning properties help in getting rid of the tan. This high performance treatment suits all skin types and ages and results in enhanced glow.
90 mins of this nurturing experience rejuvenates your skin and leaves you feeling young and fresh.The process involves cleansing, exfoliating with scrub followed by the application of serum and face mask. The massage included in the ritual helps the products penetrate deep into your skin to ensure maximum impact.
This revolutionary skin care facial is specially created keeping in mind the intrinsic needs of contemporary Indian women. These women are always on the go and exposed to heat and pollution that result in dull and damaged skin.
So if you want to look your best for the celebrations this summer you’ll need to start planning ahead.
Hurry up and get the perfect look in just 90 minutes at your nearest Lakme Salon!
About Lakmé Salon

Lakmé Lever Pvt. Ltd (Lakmé Lever) is dedicated to the contemporary Indian woman’s exploration of the fine art of beauty. It operates India’s first and leading chain of Lakmé Studios and Salons that offer expert services in Hair-styling, Skin and Beauty care. The studios and salons offer a differentiated experience, delighting women by the expertise of their professionally trained hair designers, hair artists, skin experts and consultants.
Lakmé Lever also operates Lakmé Academies in partnership with Pivot Point, USA, world leader in ‘beauty education’.  Combining international cosmetics, hair and skin care technology with an in-depth understanding of the Indian woman’s needs. Lakmé Lever has a presence of 200 Lakmé Salons at premium locations in 40 cities. Being one of the first salon chains in the country, it provides the modern Indian woman with a plethora of beauty and grooming services. It’s repertoire of professional beauticians, hair artists and stylists meets international standards and its plush, feminine interiors are aimed at refreshing and rejuvenating the customers.
The phenomenally successful Lakmé Studio and Salons has recently launched Lakmé Absolute Salon, which marks the epitome of exclusivity and luxury. The salon offers bespoke services which define ultimate beauty. This state-of-the art salon is only present in the heart of the fashion hubs of India- Delhi and Bangalore and has recently made its foray in the ultimate fashion destination Mumbai.
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9to5

Press Release: Lakme Introduces the New 9to5 Super Sunscreen

 Introducing the new Lakmé 9to5 Super Sunscreen
The perfect start to your 9to5 look
Mumbai, March 2014: Lakmé, India’s iconic beauty brand, has introduced the new Lakmé 9to5 Super Sunscreen with SPF 50 to give you the right 9 to 5 look. Its sheer lightweight formula gets absorbed so easily that it can be worn alone, over a moisturizer or under your Lakmé 9to5 make-up. Lakmé is known to innovate continuously and add new products to its repertoire across cosmetics, salon services and skin care and the Lakmé 9to5 Super Sunscreen is yet another addition to this list. If you are looking for that gorgeous finish along with sun protection, then the Super Sunscreen is just what you need as it also serves as a makeup base.
Lakmé 9to5 Super Sunscreen is apt for women with very little or no time to layer their skin with multiple products. What makes this new Sunscreen from Lakmé “super” is the fact that it feels great on your skin and does not leave a white patchy appearance. For the first time, a sunscreen by India’s no 1 brand, Lakmé, is giving you dual benefits.
The Lakmé 9to5 Super Sunscreen contains broad spectrum SPF 50 which gives your skin optimum protection against harmful UVA and UVB rays. It does not feel patchy on your skin and glides evenly to cover maximum part of your skin. It not only leaves skin smooth and prepped for foundation, but also evens skin tone, so your skin looks smooth and refined. Even if you use the Lakmé 9to5 Super Sunscreen under make up it will not let your make up look caked owing to its weightless formula.
Not all sunscreens are created equal. The best sunscreen for your needs depends entirely on your skin tone and whether your skin generally is dry, oily, or neither. The new Lakmé 9to5 Super Sunscreen comes in two variants:
·         Lakmé 9to5 Hydrating Super Sunscreen
              for normal to dry skin
·         Lakmé 9to5 Mattifying Super Sunscreen
               for oily skin
Lakmé 9to5 Hydrating Super Sunscreen is a newly launched sunscreen designed to hydrate and nourish your skin while protecting it from sun damage. It contains Vitamin B3 and Provitamin C that helps in skin lightening, spot lightening and contains skin even toning benefits. Its broad spectrum SPF 50 PA+++ prevents tanning and sunburn, keeping your skin even toned in the long run. Lakmé 9to5 Hydrating Super Sunscreen is priced at Rs.500/- for 30ml

Lakmé 9to5 Mattifying Super Sunscreen is designed especially for oily skin to give oil control benefits. Its non-sticky formula glides on your skin easily without making it feel greasy. Its broad spectrum SPF 50 +++ prevents tanning and sunburn caused by UVA and UVB rays, keeping your skin even toned in the long run. Dermatologist Tested, this sunscreen is Non Comodogenic and Hypoallergenic that prevents clogging of pores and makes it a safe sunscreen to apply. Lakmé 9to5 Mattifying Super Sunscreen is priced at Rs.500/- for 30ml

In addition to applying sunscreen directly on your face, you should also cover your delicate neck area and your ears to ensure full protection from the sun and prevent sun damage.
Make Lakmé 9to5 Super Sunscreen, the first step in your 9 to 5 make-up regime. Follow these simple steps and you’re good to go:
1) Pump two dollops on to your fingertips
2) Apply on your face and neck
3) Blend gently using upward strokes.
Lakmé 9to5 Super Sunscreen can be worn alone or over a moisturizer.

About Lakmé :
Lakmé, India’s iconic beauty brand is about to re-invent itself. 2014 will see many new innovations on the brand across Cosmetics, Skincare and Make up. The Lakmé consumer today, a young, style conscious woman, is clearly voicing an aspiration to participate in the global template of aesthetics and grooming. Beauty and grooming today are inherently linked. The young consumer does not see their beauty compartmentalized into SALON, SKIN CARE and MAKE UP – seeking instead the perfect look. There is potential in creating a new regime that combines a salon start, leading into a skincare and cosmetic repertoire that the consumer creates. This will ensure that Lakmé can own this regimen from start to finish – a pro-stylist regime. For further information log on to www.lakméindia.com
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Press

Press Release: TRESemme Launches New Split End Remedy Range

Looking for a scissor-free solution to split ends?
Salon Gorgeous, Split-End Rescued tresses with the new TRESemmé Split Remedy Range
March 2014: One of the favourite hair care brands of New York’s fashionistas, TRESemmé, has always been driven by a simple truth; every woman deserves to look fabulous as if she has just stepped out of a salon. Recommended by hair stylists all over the world, TRESemmé unveils the secret of split end rescued, salon style hair at home every day with the new TRESemmé Split Remedy Range.
Women often complain of a bad hair day and hide their tresses compromising on style. Split ends, as a matter of fact, may actually be one of the reasons why women experience a bad hair day and hide their tresses. Excessive use of heat styling tools, chemical processing, bleaching and prolonged exposure to sun are known to cause damage and may contribute to split ends. Most women believe a salon haircut is the solution to get rid of split ends. Unfortunately, it makes one compromise on length as well as hairstyles.
TRESemmé understands women’s intrinsic desire for salon gorgeous hair at home and the need to style hair without compromise. Hence, it introduces its specially designed Split Remedy range, for women seeking a solution to split ends and enjoy their beautiful length.
The new range incorporates Amino Vitamin Blend and helps to rescue split ends, resulting in – easier to style, more manageable, shiny and stronger hair.
TRESemmé Split Remedy Shampoo gently cleanses hair of oil and dirt while the TRESemmé Split Remedy Rinse out Conditioner conditions hair strands leaving your hair look healthy and stay smooth. TRESemmé Split Remedy is a salon quality formulation with Amino-vitamin blend and helps rescue up to 96% of split ends with use of shampoo and conditioner in just three washes for healthy-looking, smooth hair ready to style.


TRESemmé Split Remedy is the new secret to Diana Penty’s scissor free tresses. “My hair undergoes a lot of styling on a regular basis and split ends would rob my hair off its near perfect polished finish. The solution I resorted to until now was a haircut which meant compromising on my length, which is very dear to me. With the TRESemmé Split Remedy range, I have found an appropriate solution. TRESemmé Split Remedy is a quick and easy solution to achieve split ends rescued salon gorgeous look without compromise.”
TRESemmé Global Hairstylist, Marcus Francis, “Each of TRESemmé’ variants is unique and is formulated to work brilliantly for specific hair needs. The new Split Remedy is an amazing product that helps tackle a universal hair problem allowing women to experiment with different styles and lengths with confidence. One doesn’t need to compromise on their style quotient by hiding or cutting hair.”
Speaking at the launch of TRESemmé Split Remedy, Srinandan Sundaram, General Manager, Haircare, Hindustan Unilever Limited said, “Indian women aspire to attain salon like gorgeous hair. We at TRESemmé understand this intrinsic aspiration and have addressed this need of hair transformation for women at home with salon innovations. TRESemmé Split Remedy is our latest offering that will help women achieve salon like hair without compromise.”
How does it work? The Innovative range contains Silicone, amino-vitamin blend and conditioning ingredients. All these ingredients from the formulation work in synergy to reduce split ends of hair fibre. The Silicone in the formulation has ability to form a lubricating layer on hair fibre. When hair is treated with shampoo and conditioner this layer helps to coat hair fibre to help bring hair fibres and split ends together. This layer also helps to reduce friction between 2 fibres and improve hair alignment.
This also includes blend of vitamins- Vit H, Vit B3, Vit C and Vit E along with lysine all known nourishing ingredients. The formula also contains poly electrolyte complex, oppositely charged polymers which are known to aid bringing split ends together.
Available in Shampoo and conditioner at a Retail store near you
Shampoo – 600ml (Rs.349/-) ; 215ml (Rs.170/-) ; 90ml (Rs.80/-)
Conditioner -215ml (Rs.170/-) ; 90ml (Rs.80/-)
About TRESemmé
TRESemmé was created in St Louis, Missouri, by high-profile hairstylist Edna Emmé, who gave her name to the brand. Back then, the product was only available in professional hairdressing salons. Over the following sixty five years, TRESemmé has continued to build on its early success, helping women look great throughout the world. TRESemmé is dedicated to creating cutting edge salon innovation hair care and styling products without the salon price tag. Our salon-inspired products are enriched with high quality ingredients to help you experience that salon feeling, every day.
About Hindustan Unilever Limited:
Hindustan Unilever Limited (HUL) is India’s largest Fast Moving Consumer Goods Company touching the lives of two out of three Indians. HUL works to create a better future every day. We help people feel good, look good and get more out of life with brands and services that are good for them and good for others.
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