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Antique Bronze

What’s in My January Fab Bag?

Hi all! I hope you all are doing great. Temperature her is increased a bit, so now I am always in a comfy and warm mood. I know I am running a bit late in blogging, I am not posting regularly. I want you to know that my studies for Post-Graduation have began and I am always filled with Edward II or The Tempest, so blogging has become slower than ever. Nevertheless, today I am going to post a sneak-peek of what I got in this year’s January FAB BAG. So, let’s jump into the post.
As I told many times before that I have been so lucky since I subscribed to the Velvette Fab Bag. I hhave never got anything that has disappointed me so much. This month’s bag was not an exception. I have got some lovely products, one of which is a lip product that made me happy J
This is the overview of what came in my January Fab Bag-
The January Fab Bag is the worst bag I have received after the October one. It is a red coloured bag which is so cheap-looking. I didn’t like the bag at all.
Here is the list of products I received in the Bag-
1. Sally Hansen Diamond Lip Treatment- Antique Bronze
2. Nyassa Alphonso Body Butter
3. Naked Potion Lotion
4. The Nature’s Co Spearmint Body Wash (Bonus)
The lip gloss is my favourite product from this bag. This is an everyday n*de shade with some shimmers.
This body butter is less like body butter and more like a concentrated lotion. It smells like mango smoothie and reminds me of the ‘mango days’ in summer.
The Naked is a handmade, organic skincare line by supermodel Lisa Haydon. I have got the Potion Lotion by Naked which is a face moisturizing lotion. I love this because I love using organic products and it’s also preservative free.
The card provided by the website which consists of the products-list, says it’s the The Nature’s Co Lavender Body Lotion whereas I actually have got The Nature’s Co Spearmint Body Wash. Anyways, I personally didn’t like the strong minty smell. But I don’t mind using it as it’s a bonus item.
Also, I have got this cute calender 🙂
The overall experience with the January Fab Bag is great. I have got some nice products including a Sally Hansen and a Naked product. With this, my 3 months subscription comes to an end and I am definitely convinced to subscribe again.
Thanks for reading my post everyone. Now here is a news for you. I have just created a Facebook page for this blog. I want to thank everyone who have Liked this page and those who have not liked my page yet, please do it now. I need your love and support. I am also listing my other social networking sites below-

 Be safe and be happy always. Good Night 🙂
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contest

Dress and Makeup’s Giveaway/Contest- Win a MAC Lippie

So, one of my fellow bloggers, Shikha is having a giveaway/contest in her blog. It’s more like a contest and a guessing game. The idea is, you are presented with a picture of  a MAC lipstick and you just have to guess the name. That’s it and voila, you can stand a chance to win that lippie.

Who doesn’t want to win a MAC lipstick specially when the contest is so simple. Join me there now. The giveaway/contest ends on 23rd January. So, girls, please hurry!

Here’s the link-
Dress and Makeup: Giveaway- Contest Guess the Lipstick Shade and WIN MAC Lipstick

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Concealer

Kryolan Derma Color Camouflage Crème (D30) Review

Hello lovelies, as promised I am back again with another new post. This is going to be a review post. Today I am going to review a super awesome orange corrector form Kryolan which is the Kryolan Derma Color Camouflage Crème in the shade D30.
In case you are wondering what a corrector is, it is a cream that helps to camouflage any dark circle, dark spot, pigmentation or redness. It basically hides all the discolorations in the skin and makes your skin spotless and flawless when a concealer is applied on the top of it. An orange corrector is basically needed to camouflage blue tones in your skin. It also fights ashy-ness that appears under your eyes when you apply just a concealer to conceal your dark circles (if you have heavy dark circles).
The Derma Color range is a range of creamy concealers. This range offers a great variety of shades. D30 is one of them, which is an orange corrector. This range has other shades of correctors too, like, lavender, yellow etc.
Source
What the Website says: “Dermacolor Camouflage Creme in a handy round packaging. Dermacolor Camouflage Creme is an especially highly pigmented make-up which is designed to correct and cover skin disfigurements, discolorations and tattoos. Dermacolor Camouflage Creme is especially suitable for face and neck. With proper use of the Dermacolor Camouflage System skin abnormalities can be easily corrected. Ones Dermacolor Camouflage Creme is fixed using Fixing Powder and Fixing Spray from Dermacolor it will be waterproof and protects the skin against damaging UV radiation. Dermacolor Camouflage could last even under extreme conditions like swimming, heat and physical strain. Dermacolor Camouflage Creme is available in an extensive range of shades and those are intermixable which gives the make-up a natural appearance when applied correctly. ECARF certified.”
Product Category– Corrector
Brand– Kryolan
Price– 350 INR for 4g
Packaging: Kryolan Derma Color Camouflage Crème comes in a tub packaging with a screw-on cap.
My Experience: Kryolan Derma Color Camouflage Crème in D30 does a great job to hide your stubborn under eye dark circles as well as the imperfections and unwanted pigmentation in your face. It might tend to be a little dry on skin. You have to scoop out a small amount of it and rub it on the back of your palm to warm it up a little bit. I love to use this corrector after moisturizing my under eye area, this helps the cream to glide on the area easily. It makes a noticeable difference in your under eye area after application. As I have heavy dark circles, this correction is a life-saver for me. I like to apply a moisturizer under my eyes and then apply the Kryolan Derma Color Camouflage Crème in dots around my under eye area and then finish it off with applying my favourite concealer. I like to do this every time before going out. I don’t like the tub packaging, it would have been good if they change the packaging to a stick type packaging. 

Here is a quick demo for you guys. This is my first time so please forgive me for any mistake 🙂
1. Bare eyes  
2. Dotted with Kryolan Derma Color Camouflage Creme (D30)
3. Blended  
4. After applying concealer


Ups: 
Hides all type of discoloration completely, like magic.
Affordable.
A little goes a long way.
 
Downs: 
Availability must be a con.
Blending can be a little tricky.
Unhygienic packaging.

Will I buy it again: Yes, of course, as soon as I finish it. 
I highly recommend this wonderful corrector to all who have dark under-eyes or obstinate pigmentation.

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designers

Top Women’s Dresses for New Year’s Eve| Guest Post

It’s a bit of a cliché, but New Year’s Eve really does tend to be one of the best parties of the year.  At the same time, most people accept that Christmas Eve is actually a better night to go out, but that tends to be because people are conscious of the fact they need to be awake and ready for family festivities the next day, so are more relaxed rather than in full on party mode. Yet, the same level of effort doesn’t go into getting dressed for a Christmas Eve party; the focus is 100% on New Year’s Eve.
With that in mind, we’ve looked at some of the best dress brands for women to choose when planning their New Year’s Eve outfits.

Quontum



Quontum dresses were huge a year or two ago. No, they haven’t fallen off the fashion radar, it is just that the brand has stopped getting the column inches they once were now that most women are aware of it.

For those who aren’t yet in the know, a Quontum dress combines the hallmarks of the classic little black dress with neon strips and a secret material blend to pull in any unflattering areas of your body and make you look incredible all while boosting your confidence. The perfect party dress in so many ways!



Alexander McQueen

If you have an increased budget and are able to go designer for New Year’s Eve 2013-14, then Alexander McQueen is likely to be the best choice you can make. The reason is simply that you have a wide variety of styles and colours you can potentially choose from and ensure that you look different from everyone else.
The price of a McQueen could be a downside, however, so it is not recommended that you wear one if you are travelling to an outdoor party in a city centre, for example, as the chances of rain and stray drinks are considerably higher. If you’re going to a cocktail party in a classy bar, then get buying!


Henry Holland

Henry Holland is a young and still emerging designer who has already made a name for himself in the United Kingdom, primarily through his partnership with the popular Debenhams department store. If you’re looking for something young, chic, and probably featuring an animal or a unique print, then Holland is the way to go. H! by Henry Holland is his quirkiest label, although there are some great pieces to be found in his House of Holland label, too.



Ben de Lisi

If you’re looking for something with a designer feel but want your spending to be in double rather than triple digits, then you can do a lot worse than get your New Year’s Eve dress from Ben de Lisi. If you’re the sort of girl who likes to keep her fashion simple, then this is a great label for you to use, as it predominantly focuses on relaxed fits that will leave you feeling sassy and confident, and the great prices mean it isn’t a disaster if you do come into contact with nasty weather or a stray drink!







Image source: 1, 2, 3, 4

About the Author

Ally is currently looking for a New Year’s Eve dress but often finds herself wearing some of the leading urban clothing brands such as Crooks and Castles, in particular sweaters and hats. She also loves wearing Nike trainers and enjoys nothing better than relaxing in her street wear. 
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Anna Andre

My First Ever Fab Bag (Vellvette Bag) December ’13

Hello lovelies, hope you all had a great Christmas and you must be busy getting prepared for the New Year’s Eve! I can’t believe that New Year is around the corner. Feeling really excited! I have a hell lot of things listed for shopping and now wondering how would I manage to accomplish it. Anyways guys, I have just got my first ever Fab Bag in my hands today.

In case you are wondering, this is just the old wine in a new bottle. Vellvette Bag has now just changed their name to Fab Bag. But I personally liked their previous name. Anyways, let’s see how Fab is the bag-

The bag is just the typical black bag primped with some colourful stars on it which I found to be really gorgeous and very significant keeping the ongoing festivities in mind. They have done a good job on the bag, I must say. Here is a look of the bag-

This is the overview of what I got inside the bag-

Products that I got in this month’s Fab Bag-

1. MUA Out There Plumping Lip Gloss- Shocking Pink
2. Kama Ayurveda Lavender Patchouli Hair Conditioner
3. LA Splash Nail Splash- Blowfish Purple
4. Bonus: Anna Andre Nail Enamel Remover

What I love about this gloss is the shade. I was looking for a barbie pink lipstick for a few weeks and I got this in my December Fab Bag. Though MUA is nowhere a ‘deluxe’ brand but still I love it as I have never used any lip product from MUA. Also, it’s going to be my first pink lip-gloss. I have no idea why I didn’t got any description card with this product.

This will be my first product from this brand. I have seen some bloggers got this in their November Vellvette Bag. I loved the packaging and the product also seems to be good. I haven’t used it yet but I will in a few days.

This will be my third pink/fuchsia nail paint that I got this year. I liked the colour. The top part of it got some dents which I didn’t like at all. I am yet to use it.

I don’t get the point of sending a nail paint remover in a beauty subscription bag, that too from a brand like Anna Andre. It may have been Sally Hansen. Nevertheless, this remover says it’s Acetone free and enriched with Vitamin E. That sounds good. Let’s see how good does it work.

I have been lucky since I have subscribed for the Vellvette/Fab Bag this year. Where I heard a lot of bloggers sharing their disappointments, I found my bag full of pretty good products. Then comes the question how Anna Andre and MUA are ‘deluxe’ brands. But as the nail paint remover came as a bonus, I don’t mind either it is from a deluxe brand or else. Talking about organizing, I must consider it as a big mistake how the Team Fab Bag have forgotten to include a description card with the lip gloss they sent.

You can subscribe for your Fab Bag here.

Overall, I liked my this month’s Fab Bag and what came inside it. I am pretty much satisfied with what I got. The nail paint and the lip gloss appears to be very good. I haven’t used the conditioner and the nail paint remover yet but I hope they work good for me.

That was it guys. I will come up very soon with another new post. Till then, be safe, be happy. Good Night 😀

photo CDC9FF6FF5EC04AD8EE1C7D59049EBD7_zpsec8626b0.png

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Eyeconic Kajal

Press Release: Lakme Launches 5 New Shades of Eyeconic Kajal

GO EYECONIC WITH WHITE 
BREAK THE CODES WITH WHITE ON YOUR EYES THIS NEW YEAR
LAKME LAUNCHES 5 NEW SHADES IN THE EYECONIC KAJAL PORTFOLIO

Mumbai, 23rd December, 2013: After the phenomenal success of Lakmé Eyeconic Black Kajal, Lakmé brings home yet another international trend in the form of Lakmé Eyeconic White- an innovation that’s likely to break all codes of traditional kajal usage. For years, the black kajal has remained an integral part of an Indian woman’s beauty regime, but the new Lakmé Eyeconic White promises to change the game for eye make-up. Spotted at several runways internationally this is a first of its kind introduction by Lakmé in India. Along with white, Lakmé also introduces four must-have shades of brown, blue, grey and green to the Eyeconic collection.

The Eyeconic shades by Lakmé are easy to apply and require zero maintenance, just like your regular black. In merely one stroke the kajal promises a smudge-free professional finish up to 10 hours. It comes with a waterproof formulation that allows one to be carefree while washing face or even travelling. It is dermatologically tested and is safe to apply with its two-way retractable twist-up format.

Talking about this new high-performance product, Arun Srinivas, VP Skin Care and Makeup, Lakmé says, “Indian women love to accentuate their eyes and the kajal remains an irreplaceable favourite. The success of Eyeconic Black encouraged us to look beyond the ordinary and we realize that our consumers are looking for subtle yet strong beauty statements that can enhance their overall look. Bearing this in mind, we now introduce the Eyeconic White – first of its kind innovation with a unique white packaging along with four more interesting shades that will take eye makeup to a new direction altogether.”

Speaking about the outstanding looks created for Eyeconic’s new range, Natasha Nischol, Lakmé Make-up Expert mentions, “The new range of Eyeconic is extremely unique and promising. White is an exciting color for the eyes, which can be used in the waterline to open up your eyes, or in the inner corners for the hint of brightness. Alternately you could also use it on the upper eye lids alone or with another color for a more dramatic effect. We have crafted some amazing looks with Kareena Kapoor to showcase the potential of this unusual color. Each color from the range is very unique and thoughtfully chosen to suit the Indian skin type. As a make-up professional, I am confident that this launch will surely create waves in the beauty and fashion scene in India.”

To get you started, Natasha Nischol has shared a cheat sheet with some quick eye looks to help you perfect the ‘white eye look’ this season.

Shades of Lakme Eyeconic Kajal are priced at Rs 250 (0.35 gm) and will be available at all leading beauty stores starting 21st December 2013.

About Lakmé: The contemporary and expert in the beauty industry, Lakmé continuously innovates to offer a wide range of, high performance color cosmetics, skincare products, and beauty salons. In addition to leveraging Unilever’s worldwide expertise, Lakmé also partners with the leading cosmetic house; Milan-based Intercos Italia, Schwann Stabilo Germany and Paris-based Fiabila. Combining international cosmetic technology with an in-depth understanding of the Indian woman’s needs, Lakmé also offers its consumers a comprehensive beauty experience through its products and services at the Lakmé Salons and Studios. For further information log on to http://www.facebook.com/iloveLakmé or www.lakmeindia.com

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fitness

Gear Up Buddies- First ever Digital Fitness Campaign Initiated by Jabong.com and PUMA

~A unique fashion fitness campaign to search for Chitrangda’s next work out buddy~

Hi my lovely readers, it feels very bad to being MIA for long but sometimes you can’t help it. I am extremely sorry for that. Anyways guys, I have an awesome news for you. Our very own e-commerce site Jabong.com and PUMA have launched their first ever digital fitness campaign “Gear Up Buddies” with PUMA Fitness Ambassador, hot and sizzling Chitrangda Singh.

Jabong.com in association with PUMA announces their unique campaign “Gear up Buddy” with Chitrangda Singh. This new initiative aims at promoting fitness in a big way. Starting today, the four week long campaign would culminate with the announcement of the 4th ‘Buddy’ for Chitrangda. Jabong.com and PUMA, both leaders in their own domains joined hands for this unprecedented initiative to bring its consumers an opportunity to showcase various looks on the gorgeous Chitrangda Singh and her 3 buddies.


The campaign will not only have PUMA merchandise up on the website for grabs but will also have other exciting activities to participate in. The chain of events will begin on Jabong.com with 3 different fitness regimes running, zumba & cross fit. The activities will be performed by Chitrangda Singh and her 3 fitness buddies – Nupur, Sucheta Pal and Shayamal. 


These rigorous regimes are described in detail through videos posted on the page and participants will get points by shopping the merchandise, sharing details with friends and family, uploading their work-out videos etc.  The contestants will be entitled to points which will be accumulated on the PUMA fitness board (on the page itself) and the ultimate aim would be to be on the top of the fitness board. The winner will get a chance to work out with Chitrangda Singh herself. There is more in store for the participants as they stand a chance to win exciting goodies from PUMA and Jabong.com.



Excited to be a part of the association, Chitrangda Singh, Fitness Ambassador, PUMA India says “Fashion & fitness are the two words that best describe me. This is the first association which combines both fashion & fitness and I am glad to be a part of such an association. This is one campaign that speaks to the fitness fanatics and will be a platform for me & my 4 buddies to make people fit. I am delighted to be a part of this great endeavor put together by PUMA& Jabong.”

Mr. Manu Kumar Jain, Co-founder, Jabong.com said, “We are proud to announce the unique campaign with India’s favorite sports brand (PUMA) and Bollywood’s fittest star and PUMA Brand Ambassador Chitrangda Singh. Inspiration of this association came from the love that people have for fitness and sports in our country as sports is not only a game/competition but a religion. With this association, we giveour customers aonce in a lifetime opportunityto work out with a Bollywood star.”
Isaac John, Head of Marketing, PUMA India said “PUMA and Jabong.com come together for a path-breaking initiative with ‘Gear Up Buddies’ – where fashion-conscious fitness customers can interact with our products in a way that has never been possible before on the digital medium. Shoppers will be able to see PUMA products come to life in a new and exciting way, and view a range of different looks as worn in action by our fitness experts. PUMA’s Fitness Ambassador Chitrangda Singh is the face of this campaign and she really brings to life the idea of working out with your buddies and having fun while looking great.”
The Gear-Up Buddy website design and concept was created by Brandmovers – a leading Engagement Marketing and Digital Agency (www.brandmovers.in). A simple click opens the door to fit fashion, nowhere else but at Jabong.com! What are you waiting for, log on towww.jabong.com/gearupbuddyand make your way to a fitter, cooler self that’s fashionable too!
Gear up! We are everywhere, Facebook & Twitter. Sign up and get started with Gear Up Buddy!
About Jabong.com
Jabong.com is India’s leading fashion and lifestyle e-store. Jabong.com offers 1000+ brands and more than 1,00,000 products in the offering. With a keen eye on the latest fashion trends, Jabong.com offers the widest assortment of fashion and lifestyle brands across categories such as shoes, apparel, bags, accessories and much more.  In a few months since its launch, Jabong.com is the most trafficked e-com site in India (as per Google.com traffic stats). As per the Com-Score report of December 2012 to May 2013, Jabong.com has the highest amount of traffic coming to its site amongst all Indian e-commerce companies.
About Puma
PUMA is one of the world’s leading Sports Brands, designing, developing, selling and marketing footwear, apparel and accessories. For over 65 years, PUMA has established a history of making fast product designs for the fastest athletes on the planet. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running, Training and Fitness, Golf, and Motorsports. It engages in exciting collaborations with renowned design brands such as Alexander McQueen and Mihara Yasuhiro to bring innovative and fast designs to the sports world. The PUMA Group owns the brands PUMA, Cobra Golf, Tretorn, Dobotex and Brandon. The company distributes its products in more than 120 countries, employs more than 10,000 people worldwide, and is headquartered in Herzogenaurach/Germany. For more information, please visit http://www.puma.com.
So, what are you waiting for? Go upload your fitness videos and pictures and stand a chance to become Chitrangda’s fitness buddy!! 
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American imports to India

Global Products, Local Delivery: iBhejo.com Experience and Review

Are you annoyed with the huge amount of customs and shipping charges while shopping from your favourite international websites? Have you ever experienced your purchase getting stuck at the customs after the huge payment you made for it? Well, now there is a web-store that can put an end to all your worries and inconveniences.
iBhejo.com is an Indian website that focuses on procuring popular US brands to Indian consumers and delivers the best US products to you and doesn’t claim you excessive amount of shipping charge and you don’t get to fear about your parcel getting stuck at the Customs. iBhejo.com offers you a hassle-free delivery of your favourite US products straight from USA to your doorstep!
iBhejo.com offers you an extraordinary experience of shopping from more than 60 leading US brands such as Seagate, Gucci, Michael Kors, Guess, Chloe, Benefit, Tarte, Lancome, Giorgio Armani, E.L.F. and so on. The prices of the products might astound you at a glance. They might look a bit expensive but when you realize that this is the net amount you have to pay including shipping and Customs fee you will feel elated.
Brands Available at iBhejo.com
Brands Available at iBhejo.com

Why I Acclaim iBhejo.com:
  • A variety of 50,000+ products in one place.
  • 60+ top US brands to shop from.
  • Products which are not available in Indian market are also offered here.
  • No shipping charge.
  • No need to pay for Customs clearing.
  • No need to worry about products getting stuck at the Customs.
  • Tempting discounts are offered every week.
  • All payment modes are available, including Debit cards and Net Banking.
  • Quick delivery.
  • Expeditious and cooperative customer service.
  • Hassle-free shopping.

 Request an Item from US:

iBhejo.com offers you an amazing opportunity to order anything from the most desired US online stores that you’ve never been offered by any other website. You can choose from the hundreds of US websites to order from and iBhejo.com will procure your wished products from the US. 
There are Target, Nordstorm, Drugstore, Walmart, Amazon, Kohl’s, Bath and Body Works, GAP, Benefit and many more. You dreams might come true. Like, I have always wanted to have Drugstore here in India, but that might not be possible in near future. So, instead I can order anything from Drugstore with iBhejo.com. This surely is the thing that strikes the chord. All you have to do is just register yourself at iBhejo.com and click on the ‘Request an item from US’ button. They will want you to fill in a simple form and voila! You’re done! 
Shopping made easy with iBhejo.com

My Experience with iBhejo.com

Long back in October I was contacted by a affiliate who wanted me to write a review for iBhejo.com and provided me with a voucher worth Rs 1000 to shop from the website and write a fair review for the readers of my blog. Honestly, before that I was unacquainted with the name of the website. Anyways, I visited the website immediately and found a bunch of amazing products available there. I was kind of lost in there among so many US brands. At the first look, I was shocked to see the prices, like Rs 961 for Almay is insane. But when I apprehended that this is all that they claim including shipping and Customs charges then I calmed down and realized how benefited I will be if I shop with iBhejo.com instead of shopping from US websites or other websites like ebay.com or amazon.com.
I placed my order at 6th November. I got a confirmation mail from the customer service instantly. At 8th November they provided me with the order tracking id. That means they had already processed the order within 2 days of placing order as they claimed, which is remarkable. At November 16, I got a mail from them saying that my order has been reached India. At November 19, the parcel from iBhejo.com was in my hands. So basically it took 13 days for the product to reach me. But I am sure it would have taken less time if it was a metro city. Anyways, let’s see these pictures-
My Experience with iBhejo.com
What I got inside the package

What I actually bought

My Experience with iBhejo.com

My Experience with iBhejo.com
They also gifted me a discount code for my next purchase. I overall like the whole experience and would love to shop with them again if I see any exciting deals. I hope you liked the review. New posts are to be posted soon. Keep reading. 
Though I was provided with a voucher by an affiliate but my review is totally unbiased regardless of the fact.  
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Avon

Avon Winter Makeup Tips by Neha Khanna



Sunday Brunch Look
  • To get the look right, it is essential to use compact or loose powder to set the foundation and control oil.
  • Use Avon Glimmerstick Diamond Eyeliner– Twilight sparkle and create a thick/thin liner, depending on your preference.
  • Smudge the liner to get an eye shadow effect followed by Super Extended Extreme mascara for fuller lashes.
  • Apply a blush in pink shades like Rose Lustre shade of Ideal luminous blush for a healthy glow.
  • Complete the look with Avon’s Extra Lasting Lipstick – Totally Twig shade.

Note:
  • To get the correct winter look use warmer colours or add a lot of gloss to lighter shades.
  • Follow a regime of Cleansing, Toning, Moisturizing and SPF (CTMP) to maintain a healthy glow.
  • To buy a perfect foundation that will suit your skin colour, you must try the foundation on your jaw line and buy the one that blends with you skin.




New Year Party Look 
– with Avon’s Totally Kissable Lipstick in Deep Orchid shade
  • Start with an Eye shadow, depending your colour of your clothes.
  • Blend it well to get a balanced effect.
  • Swipe a lot of mascara as the eye shadow needs to be light.
  • Apply Avon’s Earthen Rose blush on your cheekbones.
  • Complete the look by applying Totally Kissable Lipstick in Deep Orchid shade.

Note:
  • Try to keep the colour of the blush close to your skin tone.
  • While using a darker lipstick either apply it directly or use a lipstick brush.
  • To get that red carpet look pair with a black dress/gown.


By Neha Khanna, Celebrity Makeup Artist, AVON India
  
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hair

Press Release: Kérastase Introduces Volumifique, the renovation of its Volumactive range for fine, flyaway hair.

Women with fine hair often complain that their hair is fragile and their hair fibre tends to break easily. Fine hair tends to be flat at the roots and becomes oily quite quickly. Fine hair is also difficult to style and quickly loses its shape.
The strength and thickness of the hair depends on the structure of its cortex. The cortex is composed of keratin and makes up thebody of the hair fibre. The mass of the cortex defines the overall diameter of the hair fibre. For fine hair, the quality and mass the cortex are lower than that for thick hair and this is what makes fine hair look limp and more vulnerable to breakage.

Kérastase creates the Volumifique range to cater to the specific needs of fine hair. Building on Kérastase’s current range for fine hair Volumactive, the Volumifique range goes further in terms of performance and lightness. A volume innovation, Volumifique is Kérastase’s 1st thickening effect hair care range to create shapely hair texture. The products of the Volumifique range have a unique combination of Système Ampliflex and Intra-Cyclane.Système Ampliflex provides external action which reinforces the hair fibre and adds body and shine to the hair. Intra-Cyclane works from within to create long lasting shape memory.
Volumifique products offer textures especially tailored for fine hair. Stylight® Textures as they are called are the new generation of anti-heaviness textures which are completely absorbed by fine hair, offering volume and lightness.
Volumifique offers a 3 step regime that guarantees the transformation of fine hair:
01 Bathe: Bain Volumifique: Creates feather light volume on fine hair. Soft and light, the formula gives a visible thickening effect on the fibre without weighing it down.
Pack Size: 250ml, MRP: 1500 INR

02 Treat: Gelee Volumifique: Rinse-out transparent conditioner care with ultra-light texture that integrates the most powerful volumising ingredients. It offers soft cosmetic touch and spectacular volume.
Pack Size: 200ml, MRP: 1900 INR

03 TEXTURISE: Mousse Volumifique: Amplifying mousse that revives hair with long-lasting substantial volume and structure. Mousse Volumifique reinforces support and gives hair a natural feel and shiny finish. Mousse Volumifique Protects the hair from heat styling. Volume is safeguarded by an anti-static effect.
Pack size: 150ml, MRP: 1700 INR

The results of the Volumifique Range are visible almost instantaneously, with efficiency even on long hair. Roots are lifted. Hair is shaped uniformly. Hair becomes a playground for style. With time, shine is locked for a hair texture with depth and contrast. Volume and lightness are like imprinted into the hair.
Volumifique will be available across Kérastase Salons from the month of November onwards.

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